AUBURN, Ala. – Auburn Athletics and Auburn Sports Properties unveiled the reimagined WarEagle+ subscription platform on Thursday, combining the popular WarEagle+ Content Network with the former On To Victory (OTV) membership platform.
This combination creates a premier subscription experience for Auburn fans, while continuing to provide a competitive edge for the Tigers by directly supporting the name, image and likeness of Auburn student-athletes.
All former On To Victory monthly and annual subscribers will automatically begin receiving the full suite of expanded benefits available through a new WarEagle+ subscription. No additional action is needed from existing On To Victory members to begin receiving the extensive suite of new benefits associated with each tier.
“Auburn Athletics is pleased to partner with Auburn Sports Properties to continue the incredible work that On To Victory Board of Directors began three years ago in launching a monthly subscription service,” said Brett Whiteside, Auburn’s new Senior Associate Athletic Director for Player Management, and former Executive Director of On To Victory.
“As On To Victory continues their hard work of supporting Auburn student-athletes through events, fan experience opportunities, fundraising and gifts, the transition of the monthly subscription platform to Auburn Sports Properties will continue providing incredible support to Auburn student-athletes – while now also providing an expanded suite of benefits to our valued supporters,” said Whiteside. “Additionally, the introduction of the new Playfly MAX team at Auburn Sports Properties will work diligently to connect Auburn student athletes with businesses for NIL partnerships across the region.”
The new all-encompassing subscription platform will continue to provide members access to the existing WarEagle+ Content Network, operated by Sport & Story, the industry-leader in subscription content platforms. The popular network gives subscribers unmatched access to all 21 sports through behind the scenes video series, interviews, documentaries, and content. The platform now boasts over 500 unique pieces of content and welcomed over 16,000 hours of streaming last year.
Beyond exclusive access to the WarEagle+ Content Network, members will now enjoy more access, discounts, priority and experiences. Additional benefits will now include discounted gameday concessions pricing for all home athletic events, credits for Auburn VIP experiences, priority entry to select athletic events, access to exclusive Auburn Tigers auctions and monthly giveaways, and more.
Subscriptions are available at six pricing levels, each unlocking access to deeper experiences and providing greater impact for Auburn student-athletes.
Members with a Heisman-level WarEagle+ subscription or above will also now receive one Tigers Unlimited Foundation (TUF) priority point for every dollar contributed through their WarEagle+ subscription.