Began at Auburn: July 2024
Education: Earned both a bachelor’s degree (2013) and master’s degree (2015) from Mississippi State University.
Job responsibilities: Eaton is responsible for the day-to-day management of Auburn's ticket sales team and CRM. In this role, he creates comprehensive sales and retention strategies for Auburn's six ticketed sports, provides lead generation services to the sales team and manage the data collection and analysis for outbound efforts, assists with pricing of season/individual tickets and inventory management by analyzing historical data, market trends, and secondary market data, and works in conjunction with ticket operations, marketing, and Tigers Unlimited in forecasting ticket revenue.
Past experience: Prior to joining Auburn, Eaton spent seven years in the NBA. First, Eaton held multiple positions with the Memphis Grizzlies beginning in June of 2015. In October of 2018, he moved to the Atlanta Hawks and State Farm Arena as Manager, Suites Sales and Corporate Development.
Personal: Originally from Petal, Mississippi, Eaton is married to Kara and they have one daughter, Emma Kate. When he's not spending time with his family and friends, you can probably find Eaton out running on the streets of Auburn.